The fair has been hit hard by the coronacrisis. Even though the events and conferences on your own, the anderhalvemeterregel as a barrier to the trade show, conference, and theater company based in Utrecht. Top executive: Albert Successfully, it is, nevertheless, optimistic. The need to be together in real life to meet up and he sees the opportunity, driven by strong growth in the health care sector.
The youngest of the versoepelingen of the lockdownregels from July 1 to the fair is not much more than a tiny point of light, " says Arp. "We have 2.5 million visitors a year. Those that remain are generally not up to 1.5 meters away. That hinders us to have a very strong return for our business."
Still poor < / p> to give you an idea of how restrictive the anderhalvemeterregel it is, says he, what it means to be in the Beatrixtheater, which is part of the group. "We've got one thousand five hundred seats. Until July 1, there are thirty people in it. As for the first time, it was to be from July 1, a hundred. With the new flexibility, and up to 1.5 meters away, we can soon hold up to 250 seats to fill. It is still a very, very, very small."
It is expected that up to 2023 is going to take a while for the turnover of the trade is back to the level of 2019. This is because consumers and businesses with by in a bad economy, are more careful with their spending. "We have a variety of crises have been, the oil shocks, the war in Iraq, the internet bubble, the current financial crisis. In this industry, it will take two to three years for you to get back to it's old self."
now, In the Beatrixtheater, may soon be only 250 of the 1,500 seats have been filled. (Photo: DUIC).Opportunities, care, and durability < / p> address resolution protocol (Arp shows at the same time, an ideal opportunity for the exhibition at trade fairs and events in the field of health care. "We have a very nice system, but I think we've seen that we are very vulnerable in the last few months. I think our society is much more willing to spend the money, and that in the next five to ten years to 200,000 jobs are going to come. Work there will soon be 1.4 million people in the health care sector. That's also going to be more meetings to come together and share knowledge. We are putting out there is heavy on it."
“People are going to always be physically present with each other like that.”Albert, Arp, ceo Jaarbeurs
The coronaperiode, the company has an opportunity for sustainability measures to take. The major steps have been made to the prevention of food waste in the area of mobility, and to reduce the amount of plastic packaging, it says Arp. "We also organise a lot of conferences about sustainability. If we are to have a building, we can also, for example, a hall with a duurzaamheidsconcepten. It's a market where I would expect it to do."
the Need to have a meeting < / p> in the end, he's convinced that humans are always physically present with each other, will want to come, " says Arp. "It was in the days of Socrates, all true. We were born in the First world War and all the crises experienced. However, there is always that desire to get to know one another. As we are not sure that evenementbeurzen in the long term, it will fade away."