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Broadway: the appearance of The Blockchain

In the future, the sales of Broadway Tickets through a Blockchain could run solution. So it has planned, at least, of the biggest ticket sellers of Broadway, th

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Broadway: the appearance of The Blockchain

In the future, the sales of Broadway Tickets through a Blockchain could run solution. So it has planned, at least, of the biggest ticket sellers of Broadway, the Shubert Organization. The Blockchain solution for the project, the Boston-based Start-up to True, Tickets are available.

By Alexandra cons
19. October 2019BTC$8.557,27 14.70%part Facebook Twitter LinkedIn xing mail

The ticket fraud seems to be on Broadway to be a serious Problem. As the solution is now to serve the Blockchain. The biggest ticket seller on Broadway, Shubert Organization, now cooperating to find a solution with the Start-up True Tickets. The young company is working on a mobile Ticketing solution based on a Blockchain platform from IBM. With the Tracking of the Tickets, the Drama will be fake Tickets and at the large theatre in the future, none more. Already in the next summer, True tickets to attend a Broadway Tech Accelerator. Furthermore, the pilot program is intended to bring clarity about the Strengths and weaknesses of the project.

In a report from Fast Company, it is stated:

True, Tickets announced Today that the pilot project will begin with Shubert in the next year, and the digital ticket the service of the Start-ups in the "systematic component" of the ticket seller of Shubert will integrate, including, among other things, and Broadway Inbound (group discount service).

No Ticket Drama the more you sell on Broadway

The Blockchain is supposed to solve mainly a zuspitzendes Problem: advertisers buy large quantities of Tickets, and then at a higher price to the visitors. No verification of the identity of the seller instead. Entrepreneurs and visitors here alike unclear circumstances. Frequently it comes also to double the sales of the cards. For visitors to the famous theatre for the new Blockchain-solution means that you can track the origin of your Tickets back. This means not only for consumers, increased transparency, but also for the participating companies. Initially the Service will be only for the electronic ticket available on your Smartphone.

In a press release from the 16. October, Kyle Wright, Shubert Ticketing and Managing Principal of Broadway Tech Accelerator comes to word:

We are pleased that this pilot project with True Tickets helps us to standardize processes for our partners and a unit, create friendly customer experience. We are always looking for solutions that better help us with our many distribution partners to work together and at the same time offer a secure and convenient ticketing experience. True, Tickets we see as a pioneer in the space and are happy to provide their technology on Broadway in proof.“

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similarly, there are also other providers in this area. So the Live-Event company Upgraded and the international ticket seller Ticketmaster work together, for example. In the process, Ticketmaster relies not only on encrypted Barcodes, but also on the digitization using the Blockchain technology.


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