Mercadona lowers the price of 500 daily consumer products and calculates a saving of 150 euros per year per customer

VALENCIA, 12 Apr. (EUROPA PRESS) -

Mercadona has decided to adjust its sales prices from this month of April on 500 of its daily consumption products until the end of the year. According to his calculations, it will mean savings of up to 150 euros per year in the shopping cart of his customers.

With this decision, it intends to anticipate the reduction in costs, after verifying that "slowly" it is already being produced in the market, explains the Valencian supermarket chain in a statement.

This initiative, he stresses, is carried out "without touching the quality of the products and guaranteeing the sustainability of the entire food chain (suppliers, productive sector, company and workers)".

In total, according to his calculations, it will mean savings for customers of 200 million euros between now and the end of the year and will have an impact on the company's margin of -0.6 points. They are added to the reduction made by the company of -1.1 points since 2020 to minimize the increase in cost prices at origin and the industry.

The price drop for these 500 products, many of which will be properly identified in stores, will be applied to numerous foods for daily consumption: canned products such as tuna, dairy products such as some cheeses and yoghurts, nuts, oils, cleaning and home maintenance, pet food, pastries, winery or perfumery.

In the case of fresh products, the company guarantees that it will take advantage of market opportunities to lower the price, such as zucchini, fish or turkey breasts. All these products will also be duly identified.