MADRID, 27 Jun. (EUROPA PRESS) –

ING and Admiral Seguros have reached a long-term agreement for the marketing of car and motorcycle insurance in Spain, a product that will see the light of day during the first quarter of 2023 and that will allow the user to carry out procedures such as vehicle appraisal from their mobile , registration and monitoring of parts and management of roadside assistance.

The insurance can also be contracted directly from the mobile. Both entities have explained in a statement that the signing of this agreement is the result of a bidding process that began at the end of last year, to which the leading insurers in the sector were invited and which Admiral has finally won.

With this alliance, ING wants to strengthen its insurance distribution strategy by expanding its offer with “innovative” and digital proposals.

“This is an agreement that makes us very excited, because it responds to a need of our clients that we want to satisfy in an innovative way, and in which, as we always do, we are going to pay special attention to the quality of the service. Admiral Seguros has demonstrated a fit with our philosophy of customer care and a technological solvency that will allow this product to evolve in accordance with advances in mobility in the coming years”, highlighted the CEO of ING for Spain and Portugal, Ignacio Juliá.

The CEO of Admiral Seguros in Spain, Sarah Harris, added that this is a strategic agreement that will allow Admiral Seguros “access to a digital user and become a benchmark in customer experience and service”.