Sustainable investment, a new course for your savings?

Invest on the funds of "socially responsible", it is possible and often profitable.

For a few years, the Stock market is attracting new investors, thanks to the thematic environment-friendly and men. You can now invest in companies that are involved in the decrease in CO2 emissions or in funds that exclude from their stock portfolio of companies related to tobacco or coal, for example. And the appetite of investors for this asset class cannot be denied.

The management of ESG (environment, society, governance) has seen its share of collection jump. She flew more than 40 billion dollars in the first quarter at the global level ! The theme attracts more and more, as the sincerity of the commitments reflected : labels (SRI - socially responsible Investment - and Greenfin) guide the investors, certifying the commitments of available funds and in expertisant their investment choices.

limited Risk, but overall performance not guaranteed

above all, invest "in charge" is profit. While the markets fell in march, the products that care about the environment and the society have clearly resisted. According to a study by BlackRock, the outperformance flirts sometimes with 10 points, while the CAC 40 over the period, has lost more than 20 % : a shock is appreciable. It must be said that in order to fulfill the stringent conditions of eligibility for the labels , a company needs to be turned towards the world of tomorrow : it should concentrate on the clean energy and provide a governance balanced, and therefore more effective...

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Caution nevertheless : whether investments in "responsible" limit your risk in the Stock market, they will not ensure your overall performance. Unibail-Rodamco, a leading commercial real estate distinguished by the great majority of specialists ESG, knows something : in the heart of the turmoil business related to the pandemic, the title has experienced a Berezina. Even branded ESG, he lost in a few weeks, more than 65 % of its value. The virtue is not yet sufficient to succeed in the stock Exchange...