In the Amazon, thanks to a coronacrisis the most valuable brand in the world

Amazon web Store will retain its status as the most valuable brand in the world, and as it turns out Tuesday is the annual survey of communications and public relations firm WPP, and dataconsultancy Kantar. The brand value has increased by nearly a third, to the figure of $ 415.9 billion us dollars (or 371 billion us dollars). In the Amazon, sailing on the high number of orders placed during the lockdowns in various parts of the world.

the Apple is in 2019 at the latest, on the second place, this year, with a value of 352,2 of a billion dollars. Microsoft is supposed to be at 326,5 billion us dollars, and occupies the third place in Google.

The company is benefiting as the Amazon of the coronacrisis, because a lot of people in the home, consultation, and Microsoft Teams have worked on. Visa, online store Alibaba, the Chinese tech company Tencent, Facebook, McDonald's and Visa to create one of the top ten completely.

The highest new entry in the BrandZ Top 100 list of Kantar has been in the Chinese videoapp TikTok, which corresponds to a value of 16.8 billion u.s. dollars at the spot 79 is to be found. The list below is jaarlijst created on the basis of market capitalization, and the world of research.