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Force Women met 10 heads of business to honor

The association, which supports women over 45 to find employment, or business creation, has unveiled the winners of 2020 for its Price of women Entrepreneurs.

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Force Women met 10 heads of business to honor

The association, which supports women over 45 to find employment, or business creation, has unveiled the winners of 2020 for its Price of women Entrepreneurs.

They are ten. Ten creative businesses that stand out for their audacity and their courage. Ten women celebrated today by the edition 2020 of the Price of the Entrepreneurs, of the association Force Femmes. And this is not the least of the virtues of this award, in the midst of a crisis of the Covid-19, that to give a face to the women entrepreneurs, at a time when these seem to be even less visible than during 'normal' times.

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in the last fifteen years, Strength, Women, co-founded by Véronique Morali, Anne Méaux and Agnes Schweitzer, helps women over the age of 45 to find the path back to employment or to create their own business. The association offers them individual and group support, by professionals and expert volunteers, through fifteen regional branches. More than 10,000 women are benefiting from the scheme each year. Collective workshops, online, distance training courses, telephone interviews, individual follow-ups and regular interaction : the activity has been reinforced by the crisis, including through both platforms digital "to the job" and "my box".

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As for the Price of women Entrepreneurs, it is awarded each year for the past ten years executives 45 years of age and older who have already completed a fiscal year. Over 120 nominations had been received for the edition 2020, 40 folders screened and 10 finalists interviewed in February. The winners would have had to be fêtées march 8, at Bercy, surrounded by 250 guests. They were Wednesday, may 6, by video conferencing, in a select committee. Véronique Morali, president, Force Femmes, the has been acclaimed for having "dared to create, is to be hung up and continued to hold on despite the crisis".

"there are men behind me."

None of them has chosen the easy option. Isabelle Bielikoff, winner of the Harmony Mutual, is an ancient part of the pharmaceutical industry, which has changed his life after being struck by a cancer : she opened a bakery-artisan bakery in a village of 750 souls, in Seine-et-Marne, where she had spent her convalescence, and suffered from the absence of shops for the last twenty-five years. It started only three years ago just, it now employs nine employees and is about to open a second bakery on the 16th of may. "It takes the shot and the cape," she said. Only, I would never have been able to undertake this adventure, I was buoyed by the support of the inhabitants, of the department of financial institutions".

>>> READ ALSO : A manifesto to support women entrepreneurs in the crisis

Patricia Le Bigot, she was not afraid to impose itself in a world of men. This Breton, accountant, business, rewarded with Diadermine, engaged in the project of creation of a transport company with a partner who has finally dropped on the pretext that"it does not mount the box 50 years ago" ! A sentence which had the effect of a click and was convinced, on the contrary, forge ahead. Alliance Morbihan Transport, established in may of 2017, today, we have 1.2 million euros of turnover, with eight employees and seven trucks.

"I'm happy for my guys, responded Patricia The Bigot. I'm not the only one to lead the ship, there are men behind me. The average age is above 45 years, and it is for this reason that it was successful." The candidate, who had impressed the jury with his charisma and his strength of character, had also indicated that the staffing of the price (5000 euros) would be used to pay a bonus to employees. Times are still hard : it has invested in a new building just before the crisis, at the end of the month of march only 3 out of 7 trucks that have rolled, and April 4 to 5 only. "I tighten the screws everywhere," admits the head of the company. Fortunately, I had a good cash flow, so I can deal with it."

"Discover the confidence and independence"

The third winner, whose prize was presented by Caisse d'epargne/groupe BPCE, has earned its legitimacy to the force of the wrist... and breath. Brigitte Bonnave is blower of glass to the mouth, the chanter of hands. She makes jewelry and accessories for the haute couture, which embodied the refinement of the French," pointed out Florent Lamoureux, program manager at BPCE/Caisse d'epargne. A recognized artisan of art, it carries on a trade original, rarely carried out by women. "The teams Strength Women have allowed me to discover confidence and self-reliance," testified Brigitte Bonnave, which, with the endowment of 5000 euro wants to develop its own brand.

A exceptional situation, exceptional measures : Force Women, with its partners, has also decided to award the seven other finalists, who will benefit each of a cheque of 2000 euros. A boost welcome to Elizabeth Christmas, of which the shack of a tasting on the lake of Lacanau has not yet been able to start his season, for Christine Picquot, head of a training company for personal long-term care Facility which has had to suspend his activity due to lack of clients, mobilized on the ground, for Helen Chabrot, including the restaurant-wine cellar parisian est closed for two months and that is converted to the takeaway in order to be able to pay its rents, for Clotilde Godinot, who sells shoes of tango, for Corinne's Orchard, which sells motorhomes, and finally to Sandrine Bergerat and Sylvie Schindler, who have developed each activity in the distribution of products top-of-the-line.

Read our complete file

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"I'm percluse of admiration for the courage of these ladies, has concluded Françoise Holder, the honorary president of Force Femmes. Every day, you give us lessons." Force Women has not only put the spotlight on the faces of these patronesses of TPE : it has offered the grateful that they deserve.