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MADRID, 23 May. (EUROPA PRESS) -
Sales in the 'retail' sector rose 15.98% in the first quarter of 2023 compared to the same period of the previous year in a context marked by economic and social uncertainty, according to data from the MVGM report, a European company of 'property management'.
Specifically, the study highlights the role of electronic commerce in sales. This channel, booming since the pandemic when it reached its maximum levels, will manage to stabilize the levels of past years in which electronic commerce worldwide accounted for 19.7% in 2022, reaching 19.9% in Spain.
Regarding consumer spending, the average ticket has also grown during this period by 4.48% compared to the first quarter of 2022.
On the other hand, the influxes to shopping centers are also recovering the rhythm prior to the pandemic, almost reaching the figures of 2019, a record year.
"Brands are still very active in the search for new physical stores, despite the fact that economic mistrust is still latent. This encourages operators to implement 'phygital' stores, uniting the digital and physical worlds, in order to provide an experience multichannel to the customer", explained the director of retail at MVGM, Helena de Arcos.
On the other hand, the report highlights with regard to new commercial projects under construction that the most popular format is retail parks, with a medium size, closer to urban centers and with an offer that is highly adapted to its area of influence.
