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RELEASE: Shutterstock and ITU's AI for Good Collaborate to Drive Responsible AI

The world's leading AI creative platform paves the way for the technology community to develop and embed responsible AI practices and procedures.

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RELEASE: Shutterstock and ITU's AI for Good Collaborate to Drive Responsible AI

The world's leading AI creative platform paves the way for the technology community to develop and embed responsible AI practices and procedures

NEW YORK, May 17, 2023 /PRNewswire/ -- Shutterstock, Inc. (NYSE: SSTK), the leading global creative platform for transformational brands and digital media and marketing companies, today announced a global partnership with AI for Good to support the development of ethical AI models, tools, products and solutions. AI for Good is organized by the International Telecommunication Union (ITU), the United Nations specialized agency for information and communication technologies, in collaboration with 40 sister United Nations agencies and convened jointly with Switzerland. AI for Good's goal is to identify practical applications of AI to advance the United Nations Sustainable Development Goals and scale up those solutions to have global impact. As part of this collaboration, Shutterstock will deliver a keynote address at the upcoming AI for Good Global Summit, to be held in Geneva, Switzerland on July 6-7.

"As we look to the future of AI integration, we have a responsibility to understand what this means for developers, users and communities. Shutterstock's presentation at the Summit will demonstrate its commitment to solving many of the problems posed by human-machine collaboration," said Frederic Werner, Head of Strategic Engagement for ITU's AI for Good. "We believe our collaboration with Shutterstock will inspire our community to learn about this technology and consider its implications when creating integration processes, policies and procedures."

Shutterstock maintains a strong position in creative and technological innovation, using DALL-E 2 to power its own AI imager and recently announcing partnerships with NVIDIA, Open AI, Meta, LG Research and other technology industry leaders to develop tools and Generative AI Foundational Standards for Creators. The company was the first to create a "Contributor Fund" to compensate artists and creators whose work helped train its AI models. Shutterstock's library of high-quality content is enriched with a wealth of metadata that leads the industry in size, diversity, and annotation, making it unmatched for training AI capabilities.

"Our collaboration with AI for Good is an important element in our commitment to advance the development and use of ethical AI tools and solutions," said Sejal Amin, CTO at Shutterstock. "As a critical partner in driving policies, procedures and best practices for responsible AI on a global scale, we look forward to working with AI for Good to support their efforts as we continue to lay the foundation for industry standards that recognize the contributions of artists. and creators, in addition to those of developers and technologists.

Available globally and in every language the site offers, Shutterstock's AI image generator uses text-to-image technology to turn messages into high-definition, ethically-created, license-ready images. Prior to the AI ​​Image Generator, Shutterstock launched The Create Fund as part of its deep commitment to ensuring that content across its vast content marketplace, including content used to train AI generative tools, is representative of a globally diverse world. . Through The Create Fund, Shutterstock provides historically excluded artists with financial and professional support to help close access gaps, fill content gaps, and promote diversity and inclusion within its content library and network. collaborators.

Shutterstock CTO Sejal Amin and Senior Director of Artificial Intelligence and Data Science Alessandra Sala will deliver a keynote address on the AI ​​for Good stage titled "Fusing ART SCIENCE: A humane approach to the future of creativity". Shutterstock will also sponsor and judge the conference's AI for Good Prize, a competition for global creators of AI Art. The AI ​​for Good Global Summit anticipates 3,000 participants from business, government, technology, nonprofits, and start-ups from 182 countries. .

About AI for Good AI for Good is organized by the International Telecommunication Union (ITU), the United Nations specialized agency for information and communication technologies, in collaboration with 40 sister United Nations agencies and co-organized with Swiss. AI for Good's goal is to identify practical applications of AI to accelerate progress towards the SDGs and to connect AI innovators with decision-makers from the public and private sectors to help scale up AI solutions. Worldwide. The landmark 2017 AI for Good Global Summit marked the start of a global dialogue on the potential of AI to act as a force for good. The action-oriented 2018 and 2019 Summits spawned numerous AI for Good projects, including several ITU “pre-standardization” initiatives investigating standardization requirements for high-potential AI use cases. The upcoming AI for Good Global Summit 2023 (July 6-7, Geneva) brings together more than 2,500 participants and the online participation of the more than 15,000 members of the AI-powered community platform, the AI ​​for Good Neural Network, making it the largest and most inclusive AI matching and solution-finding event in the world.

For more information visit: https://aiforgood.itu.int/.

About ShutterstockShutterstock, Inc. (NYSE: SSTK) is a premier partner for transformational brands and digital media and marketing companies, empowering the world to create with confidence. Powered by millions of creators around the world, a growing data engine, and a fearless approach to product innovation, Shutterstock is the leading global platform for licensing the largest and most diverse collection of 3D models, high-quality videos, music, photos, vectors and illustrations. From the world's largest content marketplace, to editorial access to breaking news and top-tier entertainment, to the all-in-one content editing platform and studio production service, all using the latest in Innovative technology, Shutterstock offers the most comprehensive selection of resources to bring storytelling to life.

Learn more through www . shutterstock . com and follow us on LinkedIn, Instagram, Twitter, Facebook and Youtube.

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