RELEASE: Campari Hosts an Evening of Unforgettable Moments at the 76th Cannes Film Festival

Official Partner of the Cannes Film Festival, Campari, hosted its "Discover Red" event in the heart of the Croisette in Cannes, with a guest list that included Charles Melton, Luke Evans and Alessandra Ambrosio.

CANNES, France, May 22, 2023 /PRNewswire/ -- This year, Campari, the iconic Milanese red aperitif, returned to the world-renowned 76th Cannes Film Festival as an official partner and hosted its Discover Red event, attended by Charles Melton, Luke Evans and Alessandra Ambrosio

At each stage of Discover Red, guests were treated to a series of unforgettable creations by Christian Sinicropi, a two-Michelin-starred chef, and Tommaso Cecca, head bartender at Camparino in Galleria, two icons in their respective fields. that took the night beyond what was expected. The setting was the Hotel Martinez, which inspired guests with an evening that brought Campari's long heritage in film to life.

Guests were immersed in a four-part, multi-sensory dining experience curated by two icons of mixology and gastronomy. Chef Christian Sinicropi drew on his limitless skills as a two-Michelin-Star Chef to craft each dish paired to perfection with Campari cocktails, curated by Tommaso Cecca, Head Bartender at Camparino in Galleria, which offers legendary service in Milan and is a symbol of the quintessential aperitif.

To create an enhanced dining experience, when guests arrived for dinner, a seemingly ordinary table was transformed into a fully immersive display inspired by the Cannes Film Festival Red Carpet, Cannes Riviera, the power of imagination, and the place of Campari at the heart of cocktail culture. Each of the four episodes of the dinner began with an iconic Campari cocktail that inspired an unforgettable dish, stimulating the senses, as guests were guided through the evening by a storyteller accompanying the audiovisual show.

Campari Group Marketing Director Julka Villa commented: "As this is the second time we have been an Official Partner of the Cannes Film Festival, Discover Red's goal was to organize an evening that brought together Campari and film icons, each of which inspires the unforgettable.Our event was inspired by the aspirational allure of the Cannes Film Festival, going beyond the ordinary to achieve the level of elevated experience people expect from both Campari and the Festival.To do so, every moment of Discover Red captured the unique relationship between Campari, film and the Festival, immersing guests in this world through all the senses and the evening was another great example of Campari going above and beyond."

Throughout the evening, cocktails were expertly served by Camparino in Galleria, offering the legendary service of Milan's historic bar located in the Galleria Vittorio Emanuele II. Camparino, a symbol of the aperitif par excellence, brings to Cannes its strong links both with Milan, the birthplace of Campari, and with the artistic and cultural context of the 20th century.

The Camparino team served guests a selection of iconic Campari cocktails, including the Negroni, Campari Spritz and Negroni Sbagliato. Alongside these classic cocktails, the Camparino team served the Red Carpet - Cannes Edition: a salty, fresh-tasting cocktail inspired by the Cannes Riviera.

Follow Campari's social media channels for more information @campariofficial.

www.campari.com https://www.youtube.com/EnjoyCampari https://www.facebook.com/Campari https://instagram.com/campariofficial

NOTES TO EDITORS

ABOUT THE CANNES FESTIVAL

The Cannes Festival is an event that brings together film professionals from all over the world around an official competition and an International Film Market, whose highly media aspect makes it one of the first annual international events, contributing to the influence world cinematographic

ABOUT CAMPARI

Campari, the iconic and unforgettable Italian red spirit that is at the heart of some of the world's most famous cocktails. Campari was founded in Milan in 1860 by Gaspare Campari, and his son Davide pioneered something so distinctive and revolutionary that its secret recipe hasn't been altered since. Vibrant red in color, Campari's unique and multi-layered flavor is the result of infusing herbs, aromatic plants, and fruits in alcohol and water. As well as being unique and distinctive, Campari is extremely versatile, offering limitless and unexpected possibilities. As the source of this passionate inspiration since its creation seen through the creative genius of its founders, artists in different fields and the best bartenders in the world, Campari stimulates your instincts to unleash your passions, inspiring creations without limits.

ABOUT CAMPARI GROUP

Campari Group is one of the leading players in the global spirits industry, with a portfolio of more than 50 premium and super premium brands spread across global, regional and local priorities. Global Priorities, the key focus of the Group, include Aperol, Appleton Estate, Campari, SKYY, Wild Turkey and Grand Marnier. The Group was founded in 1860 and today ranks sixth in the world in the premium spirits sector. It distributes its products in more than 190 countries around the world and occupies a leading position in Europe and America. The Campari Group's growth strategy aims to combine organic growth through building strong brands and external growth through selective brand and business acquisitions. Headquartered in Milan (Italy), the Campari Group has 22 factories around the world and has its own distribution network in 22 countries. The Campari Group employs around 4,000 people. The shares of the parent company Davide Campari-Milano N.V. (Reuters: CPRI.MI) (Bloomberg: CPR IM) have been listed on the Italian Stock Exchange since 2001. For more information: http://www.camparigroup.com/en. Enjoy our brands responsibly.

ABOUT CAMPARINO

Camparino in Galleria is the legendary bar opened by Davide Campari in Milan's Galleria Vittorio Emanuele II in 1915. The bar opened in front of Caffè Campari, the establishment opened by Gaspare Campari - Davide's father and creator of the bitter liqueur - in 1867. The bar became synonymous with the aperitif tradition in Milan and in 2015 celebrated its centenary. Following a renovation project, the bar reopens to the public in autumn 2019 with a refreshed identity and food and drink offering designed to consolidate its status as one of the world's most influential establishments for lovers of mixology and gastronomic innovation. .

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